AFFIRMATION ARTS
An arts foundation and gallery in Chelsea hired us to design their logo and graphic identity. We provided them with a timelessly elegant suite of materials which showcase the beautiful typography of the logo on archival-quality materials.
 
 

01-AA-Logo-Header

All correspondence is engraved on 100% cotton paper.
 
 

02-AA-address1

The address lockup elegantly utilizes two different fonts for legibility and aesthetic purposes.

 
 

03-AA-Stationery 013113

The stationery system is engraved on Crane’s cotton; the business cards are engraved on double-thick card stock and backed with an additional sheet to add to the weight and also cover the “bruise” from the engraving.

 
 

04-AA-Folder 013113a

The dramatic pockets of the media kit echo architectural elements of the building in an award-winning design. The folder is engraved with the logo and backed with the signature deep gray paper.

 
 

05-AA-revelry

This invitation to an art opening opens into a vibrant tri-fold, with the information discreetly laid out on the side.

 
 

06-AA-Steel

This invitation to the architectural opening was screen printed on squares of stainless steel and hand-delivered to recipients in a custom box.


 
 

07-AA-save date013113

A die-cut save-the-date card acts as a teaser for the architectural preview party.


 
 

09-AA-Website

The website design of the resident artist reflects the identity of the foundation.


 
 

08-AA-Ad

Various advertisements for exhibitions.